10
/ Canadian Government Executive
// October 2016
Figure 1.
Timeline for Hack
Kelly McShane,
Leanne Wilkins,
Andrew Do,
Annalise Huynh
and (3) advocacy on behalf of innovation
and entrepreneurship across the country.
In June 2015, the Ontario Public Service
(OPS) approached the BII+E to explore
how its abilities could be applied to policy
challenges. A first step was the creation
of the Policy Innovation Platform (PIP), a
pilot initiative to assist policy profession-
als in generating innovative solutions to
complex public policy problems. The OPS
provided support via the secondment
of a policy director and an agreement to
provide challenge issues that would be
tackled via the Platform. The PIP would
be a neutral space for policy profession-
als to test new tools and methodologies
for developing policy, including design
thinking: using data analytics, rapid pr-
ototyping and crowdsourcing.
The first “challenge issue” presented to
the Brookfield Institute and the PIP was
this: how to improve the implementation
of the Accessibility for Ontarians with Dis-
abilities Act (AODA)? Although the AODA
was legislated in 2005, a number of imple-
mentation challenges remained in its quest
for to achieve a baseline of accessibility
in Ontario by 2025. The issue was refined
with the Accessibility Directorate of Ontar-
io as “How can we accelerate the dialogue
on accessibility with the goal of helping to
shift attitudes and change behaviour?”
To answer this question, the PIP orga-
nized a Hack, taking the unique title of
“Hack-cessibility.” “Hacking”—a term bor-
rowed from the world of computer science
to designate outsiders who would creative-
ly to crack codes designed to protect insti-
tutions, typically with malicious intent.
In our case, the motivation was hardly
T
here is already a surging litera-
ture on the application of design
thinking (DT) to government
services. Ressler and others
have argued that DT pays dividends to
many: to citizens, who benefit from more
sharply focused programs and to elected
governments as well, who may benefit
from more satisfied voters. In many juris-
dictions, the main institutional vehicle to
bring in DT has been the creation of in-
novation labs, many of which have been
described in this magazine by Patrice Du-
til and Peter Jones. Still, the spread of DT
across government is far from complete.
Many argue that design thinking should
be at the forefront of any attempts to
bring changes to both policy and program
implementation.
There are many ways to trigger DT. In
this article, we present the application of a
“hack” to address a policy question posed
by the provincial government of Ontario.
It was organized by the Brookfield Insti-
tute for Innovation + Entrepreneurship
(BII+E), a new, independent and non-
partisan institute housed within Ryerson
University, that is dedicated to help make
Canada the best country in the world in
which to be an innovator or an entrepre-
neur. It supports this mission in three
ways: (1) insightful research and analysis;
(2) testing, piloting and prototyping proj-
ects; which informs BII+E’s leadership
malevolent, but it did retain the mission
of “cracking” obstacles such as received
attitudes, outdated processes and weak
policy partnerships. The intention was to
push participants not only to think about
policy but to craft tools that could actually
be used quickly to accelerate the dialogue,
shift attitudes and change behaviour.
The Hack-cessibility brought together
policy professionals, community leaders,
policy experts, people facing accessibility
issues and students. They were grouped
in multidisciplinary groups of four to six
people. The Hack was executed over the
course of two weeks and four events (see
Figure 1). Throughout the Hack, teams re-
fined, tested, and strengthened their ideas
through a facilitated process.
That process included a series of se-
quenced activities that were intended to
guide participants through different stag-
es of problem-solving inspired by human-
centred design. These stages included
problem definition, ideation, prototyping
and testing, business model design, and
pitches. For the challenge of shifting the
dialogue on accessibility, it was crucial to
centre the process on the perspective of
user groups with lived experience of ac-
cessibility challenges. There was a need
to lead the process design—and to scope
useful and innovative solutions—without
co-opting this lived experience or under-
mining existing work.
The process design was co-created by the
evaluation users and an external consul-
tant. It carried the objectives of (1) support-
ing facilitators in guiding teams through
the design thinking phases; (2) setting
participants up for success in designing
Design
The “Hackathon” As an
Instrument in Policy Design