Copyright owners have struggled to protect their intellectual property since the dawn of the Internet. New services have evolved to help businesses monitor and react to unauthorized use of their trademarks, text, videos, music, and images. Every company should actively monitor for infringement, even if only with a search engine. But there is a larger business risk that many ignore: infringement on the rights of others.
Making unauthorized use of intellectual property carries significant risks, but even those who should know better apparently do misguided things. On April 12, 2016, columnist David Reevely wrote about MPP Jack MacLaren’s website: “Every politician likes to be known for helping residents and voters one on one. It’s the unglamorous but sometimes most important part of the job. The Carleton-Mississippi Mills Progressive Conservative makes more of his record on that than most politicians, with a whole section of his website devoted to thank-yous.” Reevely then proceeded to identify the source of several photos, supposedly of constituents, on MacLaren’s site: The Hague, San Francisco, Berlin, New York City, and Manchester.